ROYAL STAR APPLIANCE MARKETING INC.

From very humble beginnings, Royal Star grew by leaps and bound into a full- service appliance retail company that it is today.
The first store was established by Angelito and Ningning Lazaro in 1975 with a handful of small items and a couple of appliances. Royal Star since then grew into the 39- branch network it is today.
Driven by the desire to make electronic and home appliances available in Southern Tagalog families, Royal Star was developed based on a very strong customer-oriented and one-on -one personal selling.
This has made Royal Star the largest appliance retail chain in Southern Tagalog , dominating the markets in Cavite, Laguna, Batangas, Quezon and expanded towards Rizal and Manila Area.
In the recent years, Royal Star has also ventured into expanding the product categories it offers with the inclusion of furniture, motorcycles and computer products.


CORE VALUES AND BELIEFS:

We value above all our ability to serve our costumers.
We are committed to the highest standard of ethics and integrity.
We are responsible to our costumers to our employees and other associates, and our interactions with them must reflect the high standard we profess.
We are committed to sell quality appliances and other household needs to satisfy and delight our costumers.
Since our future as a company rests squarely on the integrity, knowledge, imagination, skills, teamwork and commitment of our employees we value these qualities most highly.
With God as our provider, it is possible for us to reap and savor the prosperity that will redound to the mutual benefit of its stockholders and associates. 

RSAMI Branches (39)

Laguna                                  Cavite                                      Batangas

Sta. Cruz                                 Naic                                         Lemery

San Pablo 1                             Dasmariñas                              Batangas City

San Pablo 2                             Rosario                                    Balayan

Los Baños                               Silang                                      Tanauan

Calamba                                  Bacoor                                     Lipa I    

Sta. Rosa                                 GMA                                       Lipa II

San Pedro                                General Trias

Sunstar-Sta. Cruz                    Paliparan

Biñan                                       Molino

                                                Tanza

                                                Imus   

Quezon                                       Rizal                                            Manila

Atimonan                                     Antipolo                                        Guadalupe

Candelaria                                   Tanay                                            Marikina

Lucena                                        Taytay                                           Pasig

Gumaca                                      Cogeo

Infanta

Lucban                                               

Mindoro

Calapan City

PInamalayan